Tuesday, April 23, 2013

Franchising: the benefits and downsides


food cart franchise

What are your business goals?

Many people dream of working on their passions and taking off a business in a very field they love, being unengaged to grow it organically and create a reputation for themselves.

For these people, going it alone is that the solely manner forward. If, on the opposite hand, your entrepreneurial drive comes from a need to be your own boss, to manage your own fate and to figure exhausting to carve out a corner of the market, in operation a franchise may well be one thing to think about.

As with everything in business, franchising comes with its own set of execs and cons. 

Pros / Established whole

When you put a franchise, you're basically transaction goodwill that the franchisor has engineered up over years of winning interaction with each customers and suppliers

The quality of mercantilism underneath a recognised name shouldn't be underestimated. after you put a franchise, you're basically transaction goodwill that the franchisor has engineered up over years of winning interaction with each customers and suppliers.

While this suggests that you simply ar sure by sure rules meant to shield its name, the relative lack of flexibility in business practices should be weighed against the massive trust that you simply gain within the eyes of the community. 

Lower risk

The fact that the business is in a position to supply franchising is proof that its model is sound. you'll feel secure within the information that the franchisor’s model may be a winning one, that it's enabled it to grow and become profitable.

You also get pleasure from rules on territory. The franchisor needs you to succeed, therefore can conceive to purchase property in plum locations and keep you a good distance from your nearest ‘rival’ franchise.

If you're taking advantage of the coaching and support offered, and place within the diligence needed, you'll be fairly certain that you’ll earn a decent living - that is over will be aforesaid for many start-ups!

Ease of securing finance

Franchising needs a major capital investment, however it's forever potential to secure funding. totally different  franchisors have different rules on initial investment, however most can enable a minimum of a part of your capital to be a loan.

Banks ar much more seemingly to supply funding to franchisees than to start-up founders, as they're awake to the chance mitigation factors mentioned on top of. rock bottom line is that you simply ar seen as a relatively safe bet.

Cons / Cost

Notwithstanding the larger handiness of funding, it's true that franchisees ar needed to inject a considerable quantity of money into their new venture. they have to conjointly pay royalties, that ar usually calculated victimization turnover, not profit, therefore those in operation on a slim margin might flip a loss.

Although these payments sometimes cowl coaching and support, they ought to be thought of because the prices you're paying to rent the brand. On prime of capital necessities and royalties, you may in fact have to be compelled to pay employees, purchase stock and traumatize all the opposite overheads usually generated by a business.

Lack of flexibility

As mentioned at the start of this post, franchising isn't a decent possibility for someone United Nations agency desires artistic freedom. The franchisor is trusting you with its whole, however reciprocally can lay down a range of rules designed to shield its interests.

You may be forced to shop for from sure suppliers, run necessary promotions, abide by specific unit of time rules, and customarily operate in a very manner that the franchisor believes can uphold the brand’s smart name. Fail to abide by the principles and you may have your contract terminated and lose everything that you simply place into the business.

Hard work

This isn’t specifically a con, however it’s positively price mentioning. even if you're shopping for into AN existing business, that makes things a bit easier, you can not merely purchase a franchise and earn passive financial gain.

You will have to be compelled to be within the trenches, motivating employees, building client loyalty and making certain your success by building on the prevailing model. Don’t fool yourself into thinking that you’ll air a 35-hour week - the important figure can in all probability be nearer to sixty. (That said, there ar franchises which provide versatile and part-time operating hours).

courtesy by Thomas Jones

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